Copywriter Lisa Banks Lisa Banks, M.B.A. Copywriter Florida, Atlantic Canada, Japan

Website Copywriter
SEO & Web Copywriting Samples


Website copywriting, SEO copywriting, and online marketing services I provide include planning and evaluation of your website content, copywriting, editing, and proofreading of your web designer's work. (You can also access the full suite of search engine optimization and design services available through SEO Advantage to achieve more powerful SEO and SEM performance - guaranteed.)


Enjoy below a few of my samples of web copywriting for clients across different industries.

Brand-building copywriting for top consumer brand

Since I was selected in 2003 to provide ongoing website copywriting services for one of America's most recognized brands, Mr. Coffee®, I have been providing ideas and copy to build interaction with customers and encourage promotions and sweepstakes participation. I write regularly updated content for the site's Coffee Tips, Coffee Trends, Tea for Health, Special Occasions, and I review changes made on the site. See a sample of my website copywriting for top consumer brand >>


Online sales copy for nutrition supplements

Having already gone through a couple copywriters that weren't suitable and facing a pressing need to start selling product, this client worked closely with me to develop the main website pages. The benefits of the nutrition supplements take center stage, and the supporting information and customer reviews top off the selling points. View a sample page of my online copywriting and Flash presentation for nutrition supplements >>


B2B lead generation online copywriting for software company

In my role with SEO Advantage, I have the opportunity to work with many clients who dominate their industry online. Blackbaud is the leading global provider of fundraising, financial management, business intelligence and school administration software and related services for nonprofits, serving approximately 13,000 organizations worldwide. I support their success with B2B landing page copywriting - see some samples here:

1. Strategic enrollment management landing page and corresponding whitepaper >>

2. Document scanning and imaging landing page >>


Copywriting for ecommerce website

The artist in a copywriter loves a chance to let creativity flow full force, while the business side enjoys pursuing relentless sales goals. This fun website selling unique Thai gifts let me create a very personal message that communicates with each reader directly. While still under development, I recommend you check out (translation: Thai Stuff) for a sample of my creative ecommerce copywriting >>


Online copywriting for industrial service

This bioassay testing lab was getting most of its new clients through referrals by happy customers. But competitors were creeping in with fancy, search engine optimized sites. Note two especially effective techniques to increase readership: highlighting of important text and links at the bottom of the copy that direct the site visitor through a specific pathway on the site. View website copywriting for industrial service >>


Lead generation website copy for digital signage content service

As senior copywriter at an ad agency, I worked with the creative director to pioneer the firm's advances into content creation for digital signage networks. A partnership with Scala allowed us to showcase our narrowcasting content services at the industry's largest tradeshow. I wrote the website that provides the main vehicle for the firm's digital signage content sales. View web copywriting for online promotion of digital signage content services >>


Online copywriting for virtual home tours

Already a competitive industry online, the real estate market now has a new method of reaching home buyers. MouseHouseTours offers online virtual home tours to help real estate agents and FSBOs sell homes, achieving top search engine visibility for each featured home, thanks to SEO Advantage. The copy needed to address the unique concerns of three distinct audiences and convince surfers to sign up for a virtual home tour or sponsorship package online. View SEO copywriting for the real estate market >>


Lead generation website copy for creative director

Providing content to educate your readers can help support your position as an expert in your field. And help your rankings in the search engines, too! Gaby Zapien is a creative force to be reckoned with. She's so successful because she understands the business needs of her clients far beyond design, allowing her to draw together all the necessary elements for results that cannot be found among less experienced designers. See website copywriting for designer here >>


SEO Copywriting for Feature Pages

These are several feature pages written for a Canadian search engine optimization company. Web Studio provided researched keywords and I wrote 450-word feature pages that gained top search engine ranking for each topic. These pages allow the company to offer customized high-ranking pages that link to client sites and work to gather more leads online.

Cosmetic Surgeon in New York
Cosmetic Dentist
Boston Attorney
Residential Community in Florida
Custom Builder

More SEO & Website Copywriting Samples


Lead gathering website for lawyers


Gainesville relationship counseling office


Wedding and formal events planning service


Real estate agent in Scottsdale, AZ

Environmentally conscious residential community

Equine embryo facilities

Professional and personal development training

Alachua County Dental practice

Manufacturer of precast concrete tanks


Commercial mortgage banking organization


Bad credit mortgage provider


Graphics and printing house


Orthopaedic institute


Custom accounting software for manufacturing companies


Cosmetic surgery office


Academy for boys


Real estate investment website

Portfolio Quick Links

Press Releases Brochures
White Papers
Direct Mail
Technical Writing



newsletters • direct mail • brochures • web sites
ads • flyers • email • presentations • editorial
product sheets • commercials • corporate videos
annual reports • CD ROMs • white papers • press releases • catalogs • user manuals • letters/notices
media kits • sell sheets • postcards • more

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