Copywriter Lisa Banks Lisa Banks, M.B.A. Copywriter Florida, Atlantic Canada, Japan

Direct Mail Copywriting Samples


This medium still proves a viable way to reach many audiences, whether in support of a cross-media campaign or as a stand-alone promotion. In fact, this medium commands specialized study and focus by many copywriters, as the principles translate directly into results for the client. While it's not my primary focus, I continually learn and borrow techniques from this specialization to improve my copywriting overall.

Coming soon:
Postcard campaign for skincare clinic
Lead-generation mailing for mortgage company






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